Meta, the parent company of Instagram, has announced that it will no longer proactively recommend political content on Instagram and its subsidiary app Threads. Users will still see political content from accounts they follow, but the apps will not amplify such posts. The change will apply to public accounts in places where recommendation algorithms suggest content. The definition of political content includes topics related to government or elections. Users will have the option to opt-in to see political content. The update aims to allow users to choose whether to interact with political content while respecting individual preferences.
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Jess Weatherbed
Sarah Perez
Engadget
NBC